Guys are you familiar with Customer Relationship Management(CRM)? If not, better ask your executives to consider CRM solutions as they make their strategic plan for the year.
By definition, CRM is the practice of intelligently finding, marketing to, selling to, and servicing customers. Enterprises usually build a database about its customers (detailed information) so that management and sales people could access the information to match customer needs with product plans and offerings, know what products a customer had purchased and a lot more.
I'm sure guys one of your company's objective is how to get loyal customers because if you have customers who are merely satisfied or transactional your company will be in trouble. Loyal customers go out of their way to recommend you to others. Word of mouth advertising costs you nothing but is one of the most effective means of advertisement. I am convinced that CRM solution is one of the best solution to meet that goal. There are several CRM packages available in the market just make sure to consider those that meet your company's need.
In choosing the right CRM solutions provider the most important thing to consider is their experience and satisfaction of their customers. Bright Blue (www.brightblue.com.au) definitely has those qualifications (10 years guys!) with satisfied major companies as their clients.
By definition, CRM is the practice of intelligently finding, marketing to, selling to, and servicing customers. Enterprises usually build a database about its customers (detailed information) so that management and sales people could access the information to match customer needs with product plans and offerings, know what products a customer had purchased and a lot more.
I'm sure guys one of your company's objective is how to get loyal customers because if you have customers who are merely satisfied or transactional your company will be in trouble. Loyal customers go out of their way to recommend you to others. Word of mouth advertising costs you nothing but is one of the most effective means of advertisement. I am convinced that CRM solution is one of the best solution to meet that goal. There are several CRM packages available in the market just make sure to consider those that meet your company's need.
In choosing the right CRM solutions provider the most important thing to consider is their experience and satisfaction of their customers. Bright Blue (www.brightblue.com.au) definitely has those qualifications (10 years guys!) with satisfied major companies as their clients.
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